/* VetSmart AI — shared styles. Mobile first. */
:root{
  --navy:#0d1b33; --navy-2:#16284a; --ink:#1b2333; --muted:#5b6578;
  --cream:#fbf7f0; --sand:#f3ebdd; --line:#e6dccb; --white:#fff;
  --amber:#e9a23b; --amber-d:#c9831f; --amber-l:#fdf1dc;
  --green:#1f8a5b; --green-l:#e3f4ea; --orange:#e2702a; --orange-l:#fdeadf;
  --red:#d23a3a; --red-l:#fbe4e4; --yellow:#e5b52b; --yellow-l:#fbf3d6;
  --r:18px; --r-sm:12px; --shadow:0 18px 50px -20px rgba(13,27,51,.35);
  --serif:"Fraunces",Georgia,serif; --sans:"Inter",system-ui,-apple-system,Segoe UI,Roboto,sans-serif;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{font-family:var(--sans);color:var(--ink);background:var(--cream);line-height:1.6;font-size:17px;overflow-x:hidden}
img{max-width:100%;display:block}
[hidden]{display:none!important}
a{color:inherit}
.wrap{width:100%;max-width:1160px;margin:0 auto;padding:0 20px}
.narrow{max-width:760px}
h1,h2,h3{font-family:var(--serif);font-weight:600;line-height:1.12;letter-spacing:-.01em;color:var(--navy)}
h1{font-size:clamp(2.1rem,6.2vw,3.7rem)}
h2{font-size:clamp(1.75rem,4.4vw,2.7rem)}
h3{font-size:1.3rem}
em.hl{font-style:italic;color:var(--amber-d)}
.eyebrow{display:inline-block;font-size:.76rem;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--amber-d);margin-bottom:14px}
.lead{font-size:1.15rem;color:var(--muted);max-width:640px}
.center{text-align:center}.center .lead{margin-left:auto;margin-right:auto}
section{padding:76px 0}
@media(min-width:900px){section{padding:104px 0}}

/* buttons */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;font-weight:700;font-size:1.02rem;text-decoration:none;border-radius:999px;padding:16px 26px;transition:transform .15s,box-shadow .15s,background .15s;border:2px solid transparent;cursor:pointer;text-align:center;line-height:1.25}
.btn:hover{transform:translateY(-2px)}
.btn-amber{background:var(--amber);color:var(--navy);box-shadow:0 10px 26px -10px rgba(233,162,59,.9)}
.btn-amber:hover{background:#f0ad4a}
.btn-navy{background:var(--navy);color:#fff}
.btn-ghost{border-color:rgba(13,27,51,.18);color:var(--navy);background:transparent}
.btn-ghost-l{border-color:rgba(255,255,255,.35);color:#fff}
.btn-block{width:100%}
.btn small{font-weight:500;opacity:.8}
.cta-note{font-size:.86rem;color:var(--muted);margin-top:12px}

/* top bar + nav */
.topbar{background:var(--navy);color:#e9edf5;font-size:.8rem;text-align:center;padding:9px 14px}
.topbar b{color:var(--amber)}
.nav{position:sticky;top:0;z-index:50;background:rgba(251,247,240,.92);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
.nav .wrap{display:flex;align-items:center;justify-content:space-between;height:66px}
.brand{display:flex;align-items:center;gap:10px;text-decoration:none;font-family:var(--serif);font-weight:700;font-size:1.25rem;color:var(--navy)}
.brand img{width:38px;height:38px}
.brand span{color:var(--amber-d)}
.nav-links{display:none;gap:28px;font-size:.95rem;font-weight:500}
.nav-links a{text-decoration:none;color:var(--muted)}
.nav-links a:hover{color:var(--navy)}
.nav .btn{padding:10px 16px;font-size:.88rem;white-space:nowrap}
.nav .long{display:none}
@media(min-width:560px){.nav .long{display:inline}.nav .short{display:none}.nav .btn{padding:11px 18px;font-size:.92rem}}
@media(max-width:380px){.brand{font-size:1.1rem}.brand img{width:32px;height:32px}}
@media(min-width:900px){.nav-links{display:flex}}

/* hero */
.hero{padding:44px 0 70px;position:relative}
.hero-grid{display:grid;gap:40px;align-items:center}
@media(min-width:960px){.hero-grid{grid-template-columns:1.05fr 1fr;gap:56px}.hero{padding:70px 0 100px}}
.hero h1{margin-bottom:20px}
.hero .lead{margin-bottom:28px}
.hero-ctas{display:flex;flex-direction:column;gap:12px}
@media(min-width:560px){.hero-ctas{flex-direction:row;flex-wrap:wrap}}
.trust-row{display:flex;flex-wrap:wrap;gap:8px 18px;margin-top:22px;font-size:.88rem;color:var(--muted)}
.trust-row span::before{content:"✓ ";color:var(--green);font-weight:700}
.hero-media{position:relative}
.hero-media .photo{border-radius:24px;overflow:hidden;box-shadow:var(--shadow);aspect-ratio:4/3.4}
.hero-media .photo img{width:100%;height:100%;object-fit:cover;object-position:62% center}
.score-card{position:absolute;left:-6px;bottom:-30px;background:#fff;border-radius:var(--r);box-shadow:var(--shadow);padding:16px 18px;width:min(270px,78%);border:1px solid var(--line)}
@media(min-width:960px){.score-card{left:-40px}}
.score-card .lbl{font-size:.7rem;letter-spacing:.12em;text-transform:uppercase;color:var(--muted);font-weight:700}
.score-card .row{display:flex;align-items:center;gap:14px;margin-top:8px}
.ring{--p:42;--c:var(--orange);width:62px;height:62px;border-radius:50%;background:conic-gradient(var(--c) calc(var(--p)*1%),#eee 0);display:grid;place-items:center;flex:none}
.ring b{width:48px;height:48px;border-radius:50%;background:#fff;display:grid;place-items:center;font-size:1rem;color:var(--navy)}
.score-card .lvl{font-weight:700;color:var(--orange)}
.score-card .nxt{font-size:.85rem;color:var(--muted);line-height:1.4}

/* strips */
.strip{background:var(--navy);color:#dfe5f0;padding:22px 0}
.strip .wrap{display:flex;flex-wrap:wrap;justify-content:center;gap:10px 34px;font-size:.92rem}
.strip b{color:#fff;font-family:var(--serif);font-size:1.25rem;margin-right:6px}

/* problem */
.story{background:#fff;border-radius:24px;padding:30px 24px;box-shadow:var(--shadow);border:1px solid var(--line);margin-top:34px}
@media(min-width:760px){.story{padding:44px 48px}}
.story p{font-size:1.1rem;margin-bottom:16px}
.story p:last-child{margin-bottom:0}
.story .big{font-family:var(--serif);font-size:1.5rem;color:var(--navy);line-height:1.3}
.pains{display:grid;gap:14px;margin-top:30px}
@media(min-width:760px){.pains{grid-template-columns:1fr 1fr}}
.pain{display:flex;gap:14px;background:var(--sand);border-radius:var(--r-sm);padding:18px}
.pain i{flex:none;width:28px;height:28px;border-radius:50%;background:var(--red-l);color:var(--red);display:grid;place-items:center;font-style:normal;font-weight:700;font-size:.9rem}

/* compare table */
.compare{margin-top:36px;overflow-x:auto;border-radius:var(--r);border:1px solid var(--line);background:#fff;-webkit-overflow-scrolling:touch}
.compare table{width:100%;border-collapse:collapse;min-width:640px;font-size:.93rem}
.compare th,.compare td{padding:14px 14px;text-align:center;border-bottom:1px solid var(--line)}
.compare th:first-child,.compare td:first-child{text-align:left;font-weight:600;color:var(--navy)}
.compare thead th{font-size:.8rem;text-transform:uppercase;letter-spacing:.06em;color:var(--muted);background:var(--sand)}
.compare .us{background:var(--amber-l)}
.compare thead .us{background:var(--amber);color:var(--navy)}
.y{color:var(--green);font-weight:700}.n{color:#b9b2a5}.m{color:var(--amber-d);font-weight:600}

/* steps */
.steps{display:grid;gap:18px;margin-top:40px;counter-reset:s}
@media(min-width:860px){.steps{grid-template-columns:repeat(3,1fr)}}
.step{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:26px;position:relative}
.step::before{counter-increment:s;content:counter(s);font-family:var(--serif);font-size:2.4rem;color:var(--amber);font-weight:700;line-height:1;display:block;margin-bottom:10px}
.step p{color:var(--muted);font-size:.98rem;margin-top:6px}
.levels{display:grid;grid-template-columns:repeat(2,1fr);gap:10px;margin-top:26px}
@media(min-width:760px){.levels{grid-template-columns:repeat(4,1fr)}}
.lv{border-radius:var(--r-sm);padding:14px;font-size:.88rem}
.lv b{display:block;font-size:1rem}
.lv.low{background:var(--green-l)}.lv.low b{color:var(--green)}
.lv.mod{background:var(--yellow-l)}.lv.mod b{color:#a27a0c}
.lv.high{background:var(--orange-l)}.lv.high b{color:var(--orange)}
.lv.em{background:var(--red-l)}.lv.em b{color:var(--red)}
.includes{display:grid;gap:8px 22px;margin-top:22px;font-size:.95rem}
@media(min-width:760px){.includes{grid-template-columns:repeat(2,1fr)}}
.includes li{list-style:none;padding-left:26px;position:relative}
.includes li::before{content:"";position:absolute;left:0;top:7px;width:14px;height:14px;border-radius:4px;background:var(--green)}

/* feature rows */
.feature{display:grid;gap:30px;align-items:center;padding:46px 0;border-top:1px solid var(--line)}
.feature:first-of-type{border-top:0}
@media(min-width:900px){.feature{grid-template-columns:1fr 1fr;gap:64px;padding:64px 0}.feature.flip .f-media{order:2}}
.f-media{position:relative}
.f-media .photo{border-radius:22px;overflow:hidden;aspect-ratio:1/1;box-shadow:var(--shadow)}
.f-media .photo img{width:100%;height:100%;object-fit:cover}
.tag{display:inline-flex;gap:8px;align-items:center;font-size:.74rem;font-weight:700;letter-spacing:.1em;text-transform:uppercase;background:var(--navy);color:#fff;border-radius:999px;padding:6px 12px;margin-bottom:14px}
.tag.prem{background:var(--amber);color:var(--navy)}
.f-text h3{font-size:clamp(1.5rem,3.6vw,2.05rem);margin-bottom:14px}
.f-text p{color:var(--muted);margin-bottom:14px}
.f-text ul{margin:8px 0 16px}
.f-text li{list-style:none;padding:6px 0 6px 28px;position:relative}
.f-text li::before{content:"✓";position:absolute;left:0;color:var(--green);font-weight:800}
.quote-line{font-family:var(--serif);font-style:italic;font-size:1.12rem;color:var(--navy);border-left:3px solid var(--amber);padding:4px 0 4px 16px;margin-top:8px}

/* ui mock cards that float on photos */
.mock{position:absolute;background:#fff;border-radius:16px;box-shadow:var(--shadow);border:1px solid var(--line);padding:14px 16px;font-size:.85rem;width:min(250px,72%)}
.mock.br{right:-8px;bottom:-24px}.mock.bl{left:-8px;bottom:-24px}.mock.tr{right:-8px;top:18px}
@media(min-width:900px){.mock.br{right:-28px}.mock.bl{left:-28px}}
.mock .h{font-weight:700;color:var(--navy);margin-bottom:6px;display:flex;justify-content:space-between;gap:8px}
.pill{display:inline-block;border-radius:999px;padding:2px 9px;font-size:.72rem;font-weight:700}
.pill.red{background:var(--red-l);color:var(--red)}.pill.org{background:var(--orange-l);color:var(--orange)}
.pill.yel{background:var(--yellow-l);color:#a27a0c}.pill.grn{background:var(--green-l);color:var(--green)}
.mock .ln{display:flex;justify-content:space-between;padding:4px 0;border-top:1px dashed var(--line)}
.tox-bar{height:10px;border-radius:99px;background:linear-gradient(90deg,var(--green) 0 30%,var(--yellow) 30% 60%,var(--orange) 60% 80%,var(--red) 80%);position:relative;margin:10px 0 4px}
.tox-bar i{position:absolute;top:-5px;width:4px;height:20px;background:var(--navy);border-radius:2px}
.chat{display:flex;flex-direction:column;gap:6px}
.chat .u{align-self:flex-end;background:var(--navy);color:#fff;border-radius:12px 12px 2px 12px;padding:7px 10px;max-width:90%}
.chat .a{background:var(--sand);border-radius:12px 12px 12px 2px;padding:7px 10px;max-width:95%}
.spark{display:flex;align-items:flex-end;gap:5px;height:46px;margin-top:6px}
.spark span{flex:1;background:var(--green);border-radius:3px 3px 0 0}
.spark span.dn{background:var(--orange)}
.tier-key{display:grid;gap:10px;margin:18px 0}
.tier-key div{display:flex;gap:12px;align-items:flex-start;font-size:.95rem}

/* all-features grid */
.grid-feat{display:grid;gap:14px;margin-top:40px}
@media(min-width:640px){.grid-feat{grid-template-columns:repeat(2,1fr)}}
@media(min-width:980px){.grid-feat{grid-template-columns:repeat(3,1fr)}}
.gf{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:22px}
.gf .ic{width:44px;height:44px;border-radius:12px;background:var(--amber-l);display:grid;place-items:center;font-size:1.35rem;margin-bottom:12px}
.gf h4{font-family:var(--serif);font-size:1.12rem;color:var(--navy);margin-bottom:6px;display:flex;gap:8px;align-items:center;flex-wrap:wrap}
.gf p{font-size:.93rem;color:var(--muted)}
.gf .pill{font-family:var(--sans)}

/* dark section */
.dark{background:var(--navy);color:#d8dfeb}
.dark h2,.dark h3{color:#fff}
.dark .lead{color:#b8c2d4}
.dark .eyebrow{color:var(--amber)}
.vet-grid{display:grid;gap:36px;align-items:center}
@media(min-width:900px){.vet-grid{grid-template-columns:.8fr 1.2fr;gap:64px}}
.vet-photo{border-radius:24px;aspect-ratio:4/5;background:linear-gradient(160deg,#20365f,#0a1428);display:grid;place-items:center;text-align:center;border:1px solid rgba(255,255,255,.12);overflow:hidden;position:relative}
.vet-photo img{width:100%;height:100%;object-fit:cover}
.vet-photo .ph{padding:24px}
.vet-photo .ph img{width:130px;height:130px;margin:0 auto 16px;border-radius:50%}
.vet-photo .ph b{color:#fff;font-family:var(--serif);font-size:1.3rem;display:block}
.vet-photo .ph span{font-size:.88rem;color:#9fb0cc}
.stats{display:grid;grid-template-columns:repeat(2,1fr);gap:12px;margin-top:28px}
@media(min-width:700px){.stats{grid-template-columns:repeat(4,1fr)}}
.stat{background:rgba(255,255,255,.06);border:1px solid rgba(255,255,255,.1);border-radius:var(--r-sm);padding:16px}
.stat b{display:block;font-family:var(--serif);font-size:2rem;color:var(--amber);line-height:1}
.stat span{font-size:.82rem;color:#b8c2d4}
.dark p{margin-bottom:14px}

/* proof */
.proof{display:grid;gap:16px;margin-top:36px}
@media(min-width:820px){.proof{grid-template-columns:repeat(3,1fr)}}
.pc{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:24px}
.pc .who{display:flex;gap:12px;align-items:center;margin-bottom:12px}
.pc .av{width:46px;height:46px;border-radius:50%;background:var(--amber-l);display:grid;place-items:center;font-weight:700;color:var(--amber-d);flex:none}
.pc .who b{display:block;color:var(--navy)}
.pc .who span{font-size:.84rem;color:var(--muted)}
.pc p{font-size:.95rem;color:var(--muted)}

/* pricing */
.plans{display:grid;gap:16px;margin-top:40px;align-items:stretch}
@media(min-width:760px){.plans{grid-template-columns:repeat(2,1fr)}}
@media(min-width:1080px){.plans{grid-template-columns:repeat(4,1fr)}}
.plan{background:#fff;border:1px solid var(--line);border-radius:22px;padding:26px 22px;display:flex;flex-direction:column;position:relative}
.plan.best{border:2px solid var(--amber);box-shadow:var(--shadow)}
.plan .badge{position:absolute;top:-13px;left:50%;transform:translateX(-50%);background:var(--amber);color:var(--navy);font-size:.72rem;font-weight:800;letter-spacing:.08em;text-transform:uppercase;padding:5px 12px;border-radius:999px;white-space:nowrap}
.plan h3{font-size:1.2rem;margin-bottom:6px}
.plan .price{font-family:var(--serif);font-size:2.5rem;color:var(--navy);font-weight:700;line-height:1.1;margin:10px 0 2px}
.plan .price small{font-family:var(--sans);font-size:.95rem;color:var(--muted);font-weight:500}
.plan .sub{font-size:.88rem;color:var(--muted);min-height:40px}
.plan ul{margin:16px 0 22px;flex:1}
.plan li{list-style:none;font-size:.93rem;padding:5px 0 5px 24px;position:relative}
.plan li::before{content:"✓";position:absolute;left:0;color:var(--green);font-weight:800}
.plan li.x::before{content:"–";color:#b9b2a5}
.plan li.x{color:#9a9384}
.toggle{display:inline-flex;background:var(--sand);border-radius:999px;padding:4px;margin:12px 0 4px}
.toggle button{border:0;background:transparent;padding:7px 12px;border-radius:999px;font:600 .82rem var(--sans);color:var(--muted);cursor:pointer}
.toggle button.on{background:#fff;color:var(--navy);box-shadow:0 2px 6px rgba(0,0,0,.08)}
.guarantee{display:flex;gap:18px;align-items:flex-start;background:var(--green-l);border-radius:var(--r);padding:22px;margin-top:26px}
.guarantee .sh{font-size:2rem;flex:none}

/* faq */
.faq{margin-top:34px}
.faq details{background:#fff;border:1px solid var(--line);border-radius:var(--r-sm);margin-bottom:10px}
.faq summary{cursor:pointer;padding:18px 48px 18px 20px;font-weight:600;color:var(--navy);list-style:none;position:relative}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";position:absolute;right:20px;top:14px;font-size:1.4rem;color:var(--amber-d)}
.faq details[open] summary::after{content:"–"}
.faq details p{padding:0 20px 18px;color:var(--muted)}

/* final cta */
.final{background:linear-gradient(160deg,var(--navy),#1d3360);color:#fff;border-radius:28px;padding:48px 24px;text-align:center;margin:0 20px}
@media(min-width:760px){.final{padding:72px 48px;margin:0 auto;max-width:1120px}}
.final h2{color:#fff;margin-bottom:14px}
.final p{color:#c4cee0;max-width:560px;margin:0 auto 26px}
.final .hero-ctas{justify-content:center}

/* footer */
footer{padding:56px 0 40px;font-size:.86rem;color:var(--muted)}
.disc{background:var(--sand);border-radius:var(--r-sm);padding:18px;margin-bottom:24px;font-size:.84rem}
.foot{display:flex;flex-wrap:wrap;gap:12px 24px;justify-content:space-between;align-items:center}
.foot a{text-decoration:none}
.foot nav{display:flex;flex-wrap:wrap;gap:8px 18px}

/* sticky mobile cta */
.mcta{position:fixed;left:12px;right:12px;bottom:12px;z-index:60;display:none}
.mcta .btn{width:100%;box-shadow:0 14px 34px -10px rgba(13,27,51,.55)}
@media(max-width:759px){.mcta.show{display:block}}

/* offer pages */
.offer-hero{padding:40px 0 60px}
.offer-card{background:#fff;border:2px solid var(--amber);border-radius:24px;padding:28px 22px;box-shadow:var(--shadow)}
@media(min-width:760px){.offer-card{padding:36px}}
.offer-card .price{font-family:var(--serif);font-size:3rem;font-weight:700;color:var(--navy);line-height:1}
.offer-card .price small{font-size:1rem;font-family:var(--sans);color:var(--muted);font-weight:500}

/* vsl */
.vsl-top{padding:36px 0 18px;text-align:center}
.vsl-top h1{font-size:clamp(1.8rem,5vw,3rem);max-width:900px;margin:0 auto 14px}
.player{position:relative;border-radius:20px;overflow:hidden;box-shadow:var(--shadow);aspect-ratio:16/9;background:#000;max-width:980px;margin:0 auto}
.player iframe,.player video{position:absolute;inset:0;width:100%;height:100%;border:0}
.player .poster{position:absolute;inset:0;background-size:cover;background-position:center;display:grid;place-items:center}
.player .poster::after{content:"";position:absolute;inset:0;background:linear-gradient(90deg,rgba(13,27,51,.82),rgba(13,27,51,.15))}
.player .play{position:relative;z-index:2;text-align:center;color:#fff;padding:20px}
.player .play .circle{width:78px;height:78px;border-radius:50%;background:var(--amber);display:grid;place-items:center;margin:0 auto 14px;font-size:1.8rem;color:var(--navy)}
.player .play b{display:block;font-family:var(--serif);font-size:1.3rem}
.player .play span{font-size:.9rem;opacity:.85}
@media(max-width:520px){.player .play span{display:none}.player .play .circle{width:60px;height:60px;font-size:1.4rem;margin-bottom:8px}.player .play b{font-size:1.1rem}}
.offer-hero h1{margin-bottom:18px}
.sound{display:flex;justify-content:center;gap:8px;font-size:.88rem;color:var(--muted);margin-top:14px}
.reveal{display:none}
.reveal.on{display:block;animation:fade .6s ease}
@keyframes fade{from{opacity:0;transform:translateY(10px)}to{opacity:1;transform:none}}
.prose{max-width:720px;margin:0 auto}
.prose h2{margin:44px 0 16px;font-size:clamp(1.5rem,3.6vw,2.1rem)}
.prose p{margin-bottom:16px;font-size:1.08rem}
.prose ol,.prose ul{margin:0 0 18px 22px}
.prose li{margin-bottom:8px}
.prose blockquote{background:#fff;border-left:4px solid var(--amber);border-radius:0 12px 12px 0;padding:16px 18px;margin:0 0 18px;font-size:.98rem;color:var(--ink)}
.box{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:22px;margin:22px 0}